Frequently Asked Questions

We help professionals communicate who they are and what they do through clear, authentic content. Our team creates written and video content that tells your story in your own voice so clients can understand and trust you. This includes About Me pages, descriptions of your practice, and social media content that helps you connect with the people you serve.

Our service is designed for independent professionals whose work is based on relationships and trust. This includes therapists, coaches, consultants, real estate agents, trainers, educators, creatives, and other practitioners who want to clearly express their value and attract the right clients.

An Innerview is a one-hour conversation (over Zoom) where we ask thoughtful and heartfelt questions about you, your work, and the people you serve. This Innerview is the foundation for all the content we create. It helps us capture your authentic voice and clarify what makes your work meaningful and unique.

The process is 3 simple steps:

1. Schedule your Innerview. You choose a convenient time and receive a short preparation video.
2. Do your Innerview. We meet on Zoom and explore the heart of your work and story.
3. Receive your content. Within a few business days, you receive your completed content package.

Depending on the package you choose, you may receive:

• An About Me section
• An About My Practice section
• 10 social media posts with hashtags
• A 2–3 minute intro video
• Short video reels for social media

These pieces are designed to help you communicate your work clearly across your website and marketing channels. You can choose your service here.

After your Innerview, your written content package is typically delivered within three business days. Video content may take slightly longer depending on the package selected.

Yes! Everything we create is based directly on your Innerview. Because the content comes from your own words, ideas, expressions, and experiences, the final material reflects your voice and perspective rather than generic marketing language.

People don’t just choose services — they choose people they understand and trust. By sharing your story, motivations, and perspective, your clients can relate to you more personally. That connection helps them feel confident choosing you.

Many professionals feel that way. Our structured Innerview process helps guide the conversation so you don’t have to “sell yourself.” We simply ask the right questions and help uncover the insights and experiences that already exist in your work.

AI can generate words, but it doesn’t know you. Our process starts with a real human-to-human conversation that draws out your experiences, motivations, and perspective. The result is content rooted in your human story rather than generic marketing language.

Our proprietary workflow uses advanced AI tools mostly for transcribing and organizing the raw Innerview material. From there, our very human senior creatives make final passes, integrating your tone and unique expression in your marketing content!

You do. The content you receive can be used on your website, social media, marketing materials, professional profiles, or anywhere else you communicate about your work.

Your content is based on your own words from the Innerview, so it usually feels very familiar and accurate. If something doesn’t feel right, we’ll do one free edit pass from your notes to refine it.

Not much. We provide a short preparation video so you understand the process, but the conversation itself is designed to be natural and guided. You don’t need to script anything.

Yes. You can book a free 15-minute consultation to ask questions and learn whether the service is a good fit for you before committing.